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Who Is Accountable For All The Bad Trailers – AMC Movie News

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Danielle
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Bob Daran writes:
Hi guys. Firstly, thank you for recommending Edge of Tomorrow. I loved the film so much that I watched twice in one day! And my question is related to its marketing. I remember watching the trailer and not being excited by it at all, yet John Wicks trailer has got my mouth watering! My question is, is there an external company who is in charge of trailers for movies, or is it all done in house? And if the trailers cause the film to be a poor performer, who is accountable? Thanks guys, and bring on the filthy!
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Category
Trailer
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