Write For Us

What is marketing spending ?

E-Commerce Solutions SEO Solutions Marketing Solutions
946 Views

  • Thanks! Share it with your friends!

    You disliked this video. Thanks for the feedback!

Danielle
Published
Marketing spending is an organisation's total expenditure on marketing activities. This typically includes advertising and non-price promotion. It sometimes includes sales force spending and may also include price promotions. In a survey of nearly 200 senior marketing managers, 52 percent responded that they found the "marketing spending" metric very useful.
Reference: http://en.wikipedia.org/wiki/Marketing_spending
Created at http://www.b2bwhiteboard.com
Category
Education
Be the first to comment