Shame as a motivator for goal achievement: Kunal Shah at TEDxNMIMS

Kunal Shah conceived the idea of online recharge of mobile phones using coupons which went viral and became an instant hit with today's youth. At a time when India is still an early market for such exclusive deal based business, Kunal saw the opportunity and focussed on the basic need of average Indian mobile user. He believes that Innovation should drive business and not greed. He is the Founder CEO of freecharge.in, Accelyst Solutions Pvt Limited, Paisaback. He is also the Director of TIS International.

Learn more about TEDxNMIMS at and join our community on Facebook (), Twitter () or Flickr ()

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)