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Regeneración: Bernardo Greenham at TEDxSanMigueldeAllende (2013)

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Danielle
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Bernardo Greenham  Mexican lawyer by training, environmentalist at heart, and mountaineer in his spare time, is CEO and Founder of the company BasuraCero. From the beginning of his career he addressed environmental law issues for Mexicana Airlines. He later had a firm specialized in environmental law and aviation. In 2006, he founded the first Mexican company to provide ecological maintenance and cleaning services.

In 2008 he founded the company BasuraCero, and with his partners Viken Siranosian and Diego de la Ros. They created a 360° regenerative strategy which makes BasuraCero a key player in triple bottom line business.  Their aim is to create a different way of doing business which generates environmental benefits, while creating social awareness. Currently he lectures, gives environmental consulting to various companies, and is involved in various projects of socio-environmental concern.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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